AI Demo Automation
Spring Update: Meet Naoma Agent V2, Powered by Conva
Naoma Agent V2 is live for every customer — a rebuilt voice engine (Conva) with lower latency, better interruption handling, and full control of the demo.
2026年6月9日 · 5 min read
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FeaturedGTM Strategy
How B2B Buyers Use ChatGPT to Shortlist Vendors (And How to Get on the List)
B2B buyers now use ChatGPT, Perplexity and Gemini to shortlist vendors. Learn what AI engines cite and how to become a recommended option.
2026年6月8日 · 8 min read
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Conversion & Funnel
State of B2B SaaS Demos 2026: Benchmark Report
Benchmark ranges for B2B SaaS demos in 2026: request-to-show rates, no-shows, time-to-demo, and conversion by motion — form vs instant vs AI demo.
2026年6月5日 · 8 min read
GTM Strategy
Demo-Led Growth: The GTM Motion Replacing 'Book a Demo'
Demo-led growth puts a live product demo on the first touch instead of a form. Here's what it is, why now, and how to start running it.
2026年6月2日 · 9 min read
Conversion & Funnel
We Analyzed 10,000 AI Demo Sessions: What Buyers Actually Click
Patterns from AI demo sessions: how fast buyers engage, why the first 60 seconds decide everything, what they ask, where they drop off, and what converts.
2026年5月30日 · 10 min read
GTM Strategy
The 7 Tenets of Demo-Led Growth
A practical manifesto for B2B SaaS GTM leaders: 7 tenets to turn your product demo into the engine of pipeline, conversion, and qualification.
2026年5月28日 · 8 min read
AI Demo Automation
From Pilot to Full Rollout: Scaling an AI Demo Agent Across the Funnel
A phased playbook to scale an AI demo agent from one high-intent page to full-funnel, multilingual coverage — with success gates and pitfalls.
2026年5月26日 · 7 min read
GTM Strategy
The Classic SaaS Funnel Is Dead: Designing a Demo-First Funnel for 2026
The TOFU/MOFU/BOFU funnel leaks intent at every gate. Here's how to build a demo-first funnel where the live demo is the entry point, not the prize.
2026年5月22日 · 9 min read
AI Demo Automation
Personalizing AI Demos by Industry, Persona, and Use Case
How to personalize live AI demos by industry, persona, and use case: what to vary, how to detect context, and how to measure conversion lift.
2026年5月20日 · 8 min read
GTM Strategy
Self-Serve vs. Demo-Led vs. Sales-Led: Choosing Your 2026 GTM Motion
How to choose between self-serve, demo-led, and sales-led GTM in 2026 — by ACV, product complexity, buyer, and deal velocity. Decision table inside.
2026年5月18日 · 9 min read